Over the past year, as Swiftie mania has reached a kind of high-pitched, ear-shattering crescendo; as the Taylor Swift Eras tour became the highest grossing tour of all time and online gambling sites became inundated with bets on when exactly Travis Kelce will propose; beauty editors, gossip columnists and eager TikTokers have scrutinized every aspect of her appearance: from her iconic red lips to the underwear Taylor Swift wears on the cover of her upcoming album, The Tortured Poets Department (they’re from the Row, currently on sale for $316 — down from $790) to every outfit she’s worn to every Chiefs’ game. But in all the hoopla around the way this woman looks, walks, talks, dresses, we’ve overlooked one very important fact: Taylor Swift has amazing hair. It’s thick, it’s shiny, it’s long, undamaged- and healthy-looking. Among tricks for maintaining this lustrous mane? It’s not some $60 leave-in treatment or even an elite shampoo, but instead: a set of silk scrunchies.
Made of 100% high-quality mulberry silk, these scrunchies glide on and off hair with ease — leaving behind zero damage to hair and no visible elastic marks. They come in three colorways (black, pink and tan) and in sets of three.
How do silk scrunchies work?
Silk scrunchies have long been heralded as a kind of hair miracle by stylists and beauty experts alike. Whether you use them to maintain a loose up ‘do while you sleep (to keep hair from getting tousled and, also, away from your face) or to style during the day, they contain myriad hair-health benefits. Unlike harsh elastic bands, silk scrunchies can lessen hair loss, help prevent frizz and keep your coiff smooth overnight. Because they are low-tug, they can also help you avoid the headaches and discomfort of two-tight ponytails (a real thing!). And, since they’re ultra-easy to remove, they keep your hair from breaking and splitting too.
In a 2022 video originally released on TikTok, Taylor can be seen with a Slip scrunchie worn casually on her wrist, a reminder that this is a woman who’s developed good taste in most all things — from boyfriends to music to the simple scrunchie she uses to protect her hair.
What do normal people say about Taylor Swift’s silk scrunchies?
“The best,” raves one 5-star fan “Worth the money. They are so comfortable. I sleep with them in and they don’t pull my hair.”
Another satisfied customer calls them “perfect” and here’s why: “I have very long hair and needed something less damaging than those little plastic ties…. They’re very gentle and I don’t have to worry about any of my hair getting tangled in them or broken when I take them out.”
And this assured reviewer explains the silk-scrunchie phenomenon most succinctly: “The best hair ties money can buy. That’s all.”
Inexpensive silk-scrunchie replacements
Don’t have $40 to drop on hair ties? Fear not! these replacements work just as well at a seriously budget-friendly price.
This satin version has all the hair-protecting quality’s of Swift’s favorite silk style — at a fraction of the cost.
Olesilk’s versions are made of mulberry silk and come in packs of three in several color combinations — I love this set, which comes with a fetching/luxe-looking horseshoe print.
If you have Amazon Prime, you’ll get free shipping, of course. Not yet a member? No problem. You can sign up for your free 30-day trial here. (And by the way, those without Prime still get free shipping on orders of $25 or more.)
The reviews quoted above reflect the most recent versions at the time of publication.
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