LVMH Sales Prove Resilient Amid Broader Luxury Slowdown


(Bloomberg) — LVMH sales rose at the end of last year as wealthy shoppers treated themselves to the group’s pricey handbags and Champagne, a sign of resilience at the world’s largest luxury conglomerate.

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Revenue grew 10% on an organic basis in the final three months of last year, the Paris-based company said late Thursday, surpassing estimates and reassuring analysts and investors.

Billionaire Bernard Arnault, LVMH’s chief executive officer, said he was “very confident” for this year. The shares surged the most in almost two years.

Management’s upbeat tone “supports our view that 2024 could be a smooth rather than difficult year of normalization for LVMH,” Citigroup analyst Thomas Chauvet wrote in a note.

The post-pandemic boom that for a time made LVMH Moët Hennessy Louis Vuitton SE Europe’s most valuable company lost steam in the second half of last year as inflation took hold. But the results from LVMH and Cartier owner Richemont earlier this month suggest the strongest brands weathered the crucial holiday shopping season well.

LVMH shares rose as much as 9.1% in Paris trading. The gains led a broader rally for peers fom Gucci owner Kering SA to Moncler SpA.

Cognac and Champagne

LVMH’s key fashion and leather goods unit, which includes Louis Vuitton and Christian Dior, increased sales by 9% last quarter on an organic basis.

The wines and spirits unit, with brands such as Moët & Chandon Champagne and Hennessy Cognac, unexpectedly grew in the final three months of 2023 following two straight quarters of declining sales.

Guiony said the worst for the Cognac business is “likely behind us,” with China in particular still absorbing high levels of inventories following the lockdowns of 2022. Shares of Remy Cointreau SA also surged on Friday after the distiller said it would cut costs €100 million ($108 million) to protect its profitability following a decline in sales.

LVMH Chief Financial Officer Jean-Jacques Guiony said the group was able to manage its costs, helping profitability.

Business is now normalizing after an “exceptional” period of growth after Covid, Guiony said. “We’re leaving this period with favorable growth levels.”

Asia excluding Japan saw quarterly organic sales growth of 15% while the US recovered sequentially to 8% growth, up from 2% in the previous three months. Guiony said LVMH has yet to see the return of mass-market Chinese tourists to Europe, but the group is benefiting from strong levels of spending from very wealthy Chinese travelers in capital cities like Paris.

Profit from recurring operations for the year beat estimates, rising to €22.8 billion. LVMH doesn’t currently plan further price increases for 2024, Guiony said.

LVMH’s chairman and chief executive officer, Bernard Arnault, said his sons Alexandre and Frederic will be named to the company’s board, where they will join two of his other children, daughter Delphine and son Antoine.

The entrepreneur has been grooming his kids to potentially lead the luxury empire he founded, and all five currently have roles at the company.

Arnault said he has no plans to spin off assets. “I would never consider this,” he said, since “the group is built on a diversity of labels.”

(Updates with share price reactions at luxury peers)

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